Lead Generation Ideas Businesses Might Want To Consider

It is indeed tough to fill the top of your sales funnels with leads. This becomes harder if you are just relying on traditional methods. Experts emphasized though that there are tried-and-tested techniques for reaching your leads quota with methods that can add value to your prospect’s day.

Modern Lead Generation Methods

Gather success secrets from experts and share them – If you want to provide unique value in your content, consider reaching out a though leader within your industry. Try uncovering his or her secrets as this proves that you are committed to providing the best advice to your potential customers.

Create Help videos – These kind of videos can actually help in solving real problems for possible customers in a format which is both entertaining and more understandable. There are actually experts who shared a series of videos on how business owners like you can start shooting your own videos. In fact, they have compiled these videos in a very useful learning center.

Offer the best practices for a challenging technique – If you are exploring a new marketing strategy, you would certainly want to know what others are doing so they can be successful with such same method. If you compile those best practices in a list, you will be able to help marketers searching for tips on how to get started in a certain arena.

Show what is working for your business – Potential leads will certainly be interested in a transparent post pulling back the curtain on something that you have seen success with. So start writing such kind of content. Companies undertaking such stage of growth will definitely gain lots of inspiration from posts like this. They may also avoid making similar mistakes.

Provide a worksheet simplifying a complicated process – There are certain business tasks that can be simplified using a worksheet. A software company may utilize a worksheet to create a marketing strategy. You can definitely create an optimistic relationship with your prospects by just providing a simple worksheet that they can fill out, and trading it for an opt-in.

Have a list of significant tools – It is very easy for you to brag about the different tools you are offering. However, taking the initiative and exploring other useful tools your prospects can use will prove that you are prioritizing their success over promoting your products and services. This, in turn, can attract the kind of audience searching for solutions like yours. And this will certainly drive leads.

Indeed, there are plenty of ways on how you can generate leads. More lead generation ideas here.

Idea Businesses – Getting People to Pay For Your Ideas!

It never ceases to amaze me how much money people will pay for a good idea these days. The question is how you go about being the person who GETS paid for those good ideas. If you have an area of expertise, chances are that somebody needs it!

Think about what it is that you “specialize in”, and who would need those services. If you are great at managing inventory – say you used to manage a restaurant, you could conceivably market yourself as an inventory management consultant, and review sales figures in order to determine how much of a given product to order.

Sometimes, you can work backwards, and look for different branches of consulting-see if any of them apply to areas of knowledge which you possess. If not, feel free to create one. As long as it describes what you do, you’re fine. A word of caution – don’t be too specific, you don’t want people to think that what you offer, isn’t what they want!

You can also redesign your job title. One of my buddies from college was a graphic design artist one day, doing logos, and 2 weeks later he was an advertising consultant, doing complete media and marketing packages – but making over 3 times as much money!

All it takes is a little bit of ingenuity and a stack of business cards. With cards in hand, give them to everyone you know. The words “consultant” and “services” usually stand out.

Think about it – “graphic design artist” or “graphic consultant services.” For some reason, seeing those two words together prepares your potential clients for the added value – and cost to expect from you.

SBA Small Business Loans – A Huge Benefit to Start-Up Businesses

Setting up a new business is never easy. There are innumerable details that need to be taken care of. Start-up businesses are mainly dependent on loans for almost all their business requirements. It is therefore extremely important to find an appropriate and reliable lending source to cater to their financial needs. However, since most conventional lenders and banks are not keen on providing loans to new business owners due to various security reasons, opting for SBA small business loans can be an excellent idea.

Small businesses can contribute immensely in developing and enhancing the nation’s economy. The Small Business Administration (SBA), which is a United States government agency that provides loans to small businesses with the aim of improving the country’s financial condition. These loans are meant to support the establishment of small businesses by providing through adequate financial assistance. These loans cannot be obtained directly from SBA, but through a number of their lending partners working in accordance with the SBA rules and regulations.

The SBA offers a wide variety of loans that demand different qualifications of the borrowers. The various financial programs offered by SBA such as surety bonds, debt financing and equity financing are designed to cater to the different financial requirements of borrowers. In order to avail a loan from them, it is extremely important to understand how the SBA works. Let us discuss some basic rules and regulations of the SBA:

  • The SBA loans are provided to business owners at a lower interest rate than banks and other conventional lending sources owing to the fact that start-up business owners do not have adequate capital to opt for loans with high interest rates.
  • SBA does not provide loans to small business owners directly. Instead, they merely set certain rules and regulations that are strictly followed by their partners, including private-sector lenders, micro-lending institutions and community development organizations, who are authorized by the SBA to provide loans to start-up businesses.
  • The loans are provided to the business owners under an SBA guarantee to ensure that the loan is repaid on time to the lending partners. Business owners cannot avail SBA small business loans in case they have the eligibility to obtain loans from other lending sources on affordable and reasonable terms.
  • You can obtain SBA loans fast and without any kind of hassles. They can be acquired on an immediate basis as soon as they are applied for. This can be immensely beneficial for start-up businesses that need financial assistance for all their business needs. Delay in acquiring loans can create problems for them in setting up the business.
  • One of the most beneficial aspects of SBA loans is that they can be availed even if you have a poor credit record including bankruptcy, insolvency, IVA etc. It can be an excellent way to improve your credit records.
  • SBA offers various kinds of loans, including 504 for purchasing real estate and equipment, 7 (a) for common small business loans, disaster loans and microloans. Not all banks issuing SBA loans offer the same loan programs. Moreover, in accordance with individual bank policies, the loan requirements for a particular program can differ from bank to bank.

The SBA rules and regulations for small business loans are designed to help start-up business owners and can be extremely beneficial for them.

Five Small Business Finance Tips

Owning a small business involves much more than coming up with and implementing a business idea. Small business owners quickly learn that a huge part of their role as the owner of a business means learning how to take care of the financials. Here are several tips for small business owners who want to learn the best practices for managing their business’ finances:

1) Bookkeeping

To the dismay of many business owners, the ancient art of bookkeeping isn’t going anywhere. Fortunately, bookkeeping has become much easier. Bookkeeping programs can make the process much easier, but there are still certain fundamental rules that business owners must take into account. Firstly, business owners must always keep a record of all of the invoices processed by their business as well as the expenses they have incurred, such as raw materials, salaries, and operating expenses. While there is no solid rule for how to keep track of earnings and expenses, what matters most is that you keep track of your finances in a consistent fashion and that everything is written down. This is arguably the most important part of owning a small business.

2) Don’t Over-Exaggerate Your Earnings

When working with investors, banks, or other financial lenders, one of the biggest mistakes you can make is to exaggerate your business’ earnings. These lenders need to know how likely you are to repay the money they have lent you when making their decision about whether or not to lend it in the first place. Lying or exaggerating about your earnings will only harm you and the lender in the long run.

3) Make Sure All Of Your Funding is Backed by a Legal Contract

Regardless of where you are going to receive funding, you need to ensure that the terms of your financial agreements are written down on a contract. Unfortunately, things can become troublesome during the repayment process and it is therefore urgent that you and your lender lay out terms in the beginning that you must adhere to later on. This keeps both sides accountable and also ensures that both sides know exactly what they are getting into before the money starts circulating.

4) Cash Flow

A successful small business always maintains a sufficient amount of cash on hand to take care of daily operations and unexpected expenses. However, many businesses that have been successful in receiving funding find that the money they are lent covers already-existing expenses but doesn’t quite leave enough cash left over to keep on hand. This is why small business owners are familiar with the feeling of being stuck somewhere between outstanding invoices and bills that are past-due. One option for small business owners is to use a merchant cash advance. These types of business cash advances can provide small businesses with additional cash flow to meet these expenses or to grow their business, and they are repaid through future credit card receivables. This is an important option to consider for many small business owners who have been denied other forms of funding.

5) When to Process Credit Cards

The short answer: Now! Being cash-only is extremely inconvenient for most customers. While setting up a credit card processing system can be costly, your customers may find it more convenient to go to your competitor’s business once they learn that your business doesn’t process credit cards. Furthermore, using credit cards at your business functions as an instant line of credit and means less hassle and paperwork for your business. This can cut down on lengthy credit approval processes. Also, there are additional types of funding available for businesses who process credit card transactions as opposed to those who don’t.